The Problem

Revenue Is Growing. So Are the Blind Spots.

National rental companies are investing millions in technology, telematics, and customer portals. Dealers, independent operators, and mid-market rental companies need the same intelligence to win new customers, keep them, and grow those relationships — without the enterprise IT budget. Here's what's standing in the way.

Fragmented Telematics With No Unified View

Every OEM has its own portal. Your team wastes hours switching between systems that don't share data. The nationals have a single pane of glass — your customers expect the same.

Equipment Downtime That Destroys Customer Trust

When a machine goes down on a customer's site, you don't just lose rental days — you lose their trust. The competitor who answers the phone first gets the next call.

Revenue Leaking Through Missed Billing

Overtime charges, fuel surcharges, and delivery fees slip through the cracks when your systems don't talk to each other. Across hundreds of contracts per month, that's real money that never makes it to the invoice.

Fleet You're Paying For but Nobody's Using

Assets sit idle at one branch while another branch turns down requests. Without cross-branch utilization data, your capital sits parked instead of earning.
How Incus5 Solves It

One Platform. Every Asset. Complete Visibility.

Incus5 connects to every telematics provider, ERP system, and operational data source you use — then normalizes, contextualizes, and enriches that data so your team sees one complete, real-time picture of your entire operation.
ASSETS TRACKED 26,000+

See Every Asset in One View — Connected or Not

Stop toggling between multiple telematics portals. Incus5 ingests data from 40+ OEMs and third-party telematics providers, plus your ERP, and shows you every asset — GPS-tracked or manually entered — in a single map and list view.
  • 40+ native telematics integrations (Cat, Deere, Volvo, Komatsu, Samsara, Geotab, and more)
  • Untracked assets visible through ERP sync (Point of Rental, RentalMan, InTempo, Baseplan)
  • Real-time GPS location, status, hours, and health across your entire fleet

Right-Size Your Fleet with Real Utilization Data

Physical utilization only tells half the story. Incus5 tracks time utilization, dollar utilization, and idle-on-rent metrics so you know exactly which assets are earning, which are sitting, and which should be redeployed or sold.
  • Identify the 5–10% of fleet you don't need — and stop paying to maintain it
  • Spot idle-on-rent assets before customers call to return them
  • Category-level utilization trends to guide purchasing and disposition decisions
UTILIZATION 87.4% IDLE ASSETS 142 FUEL COST $48K HOURS BY EQUIPMENT TYPE Excavators Loaders Boom Lifts Generators UTILIZATION TREND — 12 WEEKS
SUMMIT RENTALS YOUR FLEET On Rent 42 Idle 3 Utilization: 87% RIVER CITY EQUIPMENT YOUR FLEET On Rent 18 Idle 0 Utilization: 96% WEST COAST MACHINERY YOUR FLEET On Rent 67 Idle 4 Utilization: 88% ONE PLATFORM • THREE BRANDS • NO PROBLEM

Turn Equipment Visibility Into a Competitive Advantage

Your customers call asking where their equipment is, whether it's running, and when it was last serviced. Stop making them wait. Give them their own branded portal with real-time access to their on-rent assets.
  • White-label customer portal — your logo, your colors, your brand
  • Customers see real-time location, hours, fuel, and service status for their assets
  • Reduces inbound support calls and builds trust that drives contract renewals

Ask Your Fleet Anything — Get Answers Instantly

Stop building reports. Compass AI is a natural language assistant trained on your data. Ask a question in plain English and get an immediate answer with specific assets, numbers, and recommendations.
  • "Which assets have been idle more than 7 days and are currently on active rental?"
  • "What's my utilization rate for excavators across the Dallas branches?"
  • "Show me every asset overdue for service by more than 100 hours"
  • "Which machines are operating outside of their contract terms and what's the revenue exposure?"
Compass AI Your Data You Which assets have been idle more than 7 days and are currently on active rental? Compass AI Found 23 assets idle 7+ days on rent. Top 5 by rental value: CAT 320 — Dallas — 12d — $6,700/mo Genie S-65 — Houston — 9d — $3,800/mo JD 310L — Austin — 8d — $2,900/mo Generate alerts Show all 23
What You Might Not See Yet

Problems Hiding in Your Operation Right Now

The issues above are the ones you already know about. Here are the ones costing you money every month without showing up in any report.

Warranty Claims Expiring Silently

Every month, warranty coverage expires on assets that had claimable issues. Without centralized warranty tracking tied to machine health data, those claims are never filed.

DTCs That Never Reach Service

Diagnostic trouble codes fire in telematics portals that your service team never checks. Critical maintenance warnings go unseen until the machine fails on a job site.

Rental Rate Erosion

Without utilization data by equipment category and region, you're pricing assets based on gut feel instead of market demand. You may be undercharging your highest-demand categories.

Branch-Level Imbalances

One branch has 15 idle excavators while another branch 200 miles away is turning down requests. Without cross-branch visibility, equipment doesn't move where the demand is.

After-Hours Equipment Movement

Equipment leaving your yard at 2 AM doesn't show up in any report — unless you have geofencing with real-time breach alerts. Most companies discover theft days after it happens.

Fuel Theft You Can't Prove

Anomalous fuel consumption patterns go undetected because telematics data isn't cross-referenced with fuel card transactions. Incus5 flags unusual draws automatically.
“Insights is the next generation of fleet management. It is system-agnostic and allows TFR to contextualize data from all pertinent sources while controlling system usage across different organizational levels.”
Casey Littleton
Connected Assets Manager, Texas First Rentals — 26,000+ assets across 40+ locations

Ready to See Every Asset Across Every Job Site?

Schedule a demo tailored to contractor operations. We'll show you what it looks like to track owned and rented equipment in one unified view across all your projects.

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