The Problem

Revenue Is Growing. So Are the Blind Spots.

Large national dealers are pouring millions into technology, telematics, and customer portals. Independent operators and mid-market dealer companies need that same intelligence to win customers, keep them, and grow those relationships, but without the enterprise IT budget. Here's what's standing in the way.

Fragmented Telematics With No Unified View

Every manufacturer has its own portal. Your team wastes hours switching between systems that don't share data. The nationals have a single pane of glass — your customers expect the same.

Equipment Downtime That Destroys Customer Trust

When a machine goes down on a customer's site, you don't just lose rental days — you lose their trust. The competitor who answers the phone first gets the next call.

Your Rental Fleet and Your Sales Fleet Don’t Talk

The same machine is a rental asset, then a used unit, then somebody’s trade-in.  Your DMS knows one version, your telematics knows another, and nobody can tell you what that serial number actually cost you over its life.

Warranty Claims You Never Filed

OEM warranty windows close for machines with claimable faults.  The DTC fired in a portal your service writer doesn’t check, the claim was never submitted, and you ate a repair the manufacturer would have covered.
How Incus5 Solves It

Every OEM Portal, Plus Your DMS, In One View

Incus5 reads all 36 telematics feeds and syncs with CDK, JD Edwards, RentalMan, and Point of Rental — so rental status, service history, and customer records live in the same place as machine data.
ASSETS TRACKED 26,000+

See Every Asset in One View — Connected or Not

Stop toggling between multiple telematics portals. Incus5 ingests data from 40+ OEMs and third-party telematics providers, plus your ERP, and shows you every asset — GPS-tracked or manually entered — in a single map and list view.
  • 36 telematics and IoT integrations across everymajor OEM
  • DMS and ERP sync for contracts, customers, and work orders
  • Untracked units visible through ERP, notinvisible

Know What a Unit Cost You Before You Price It

Hours, fault history, service spend, and rental revenue tied to the serial number — from delivery through remarketing. Price used equipment based on what it actually did, not on a book value and a guess.
  • Full cost history by serial, not by categoryaverage
  • Service spend against rental revenue for everyunit
  • Machine Trader integration for remarketing
UTILIZATION 87.4% IDLE ASSETS 142 FUEL COST $48K HOURS BY EQUIPMENT TYPE Excavators Loaders Boom Lifts Generators UTILIZATION TREND — 12 WEEKS
SUMMIT RENTALS YOUR FLEET On Rent 42 Idle 3 Utilization: 87% RIVER CITY EQUIPMENT YOUR FLEET On Rent 18 Idle 0 Utilization: 96% WEST COAST MACHINERY YOUR FLEET On Rent 67 Idle 4 Utilization: 88% ONE PLATFORM • THREE BRANDS • NO PROBLEM

Give Your Customers What the Nationals GiveTheirs

A white-label portal with your logo, showing real-time location, hours, and service status on your on-rent equipment.  The single-pane-of-glass experience without the single-pane-of-glass budget.
  • White-label customer portal — your logo, your colors, your brand
  • Customers see real-time location, hours, fuel, and service status for their assets
  • Reduces inbound support calls and builds trust that drives contract renewals

Ask Your Fleet Anything — Get Answers Instantly

Stop building reports. Compass AI is a natural language assistant trained on your data. Ask a question in plain English and get an immediate answer with specific assets, numbers, and recommendations.
  • "Which assets have been idle more than 7 days and are currently on active rental?"
  • "What's my utilization rate for excavators across the Dallas branches?"
  • "Show me every asset overdue for service by more than 100 hours"
  • "Which machines are operating outside of their contract terms and what's the revenue exposure?"
Compass AI Your Data You Which assets have been idle more than 7 days and are currently on active rental? Compass AI Found 23 assets idle 7+ days on rent. Top 5 by rental value: CAT 320 — Dallas — 12d — $6,700/mo Genie S-65 — Houston — 9d — $3,800/mo JD 310L — Austin — 8d — $2,900/mo Generate alerts Show all 23
What You Might Not See Yet

Problems Hiding in Your Operation Right Now

The issues above are the ones you already know about. Here are the ones costing you money every month without showing up in any report.

Warranty Claims Expiring Silently

Every month, warranty coverage expires on assets that had claimable issues. Without centralized warranty tracking tied to machine health data, those claims are never filed.

DTCs That Never Reach Service

Diagnostic trouble codes fire in telematics portals that your service team never checks. Critical maintenance warnings go unseen until the machine fails on a job site.

Rental Rate Erosion

Without utilization data by equipment category and region, you're pricing assets based on gut feel instead of market demand. You may be undercharging your highest-demand categories.

Branch-Level Imbalances

One branch has 15 idle excavators while another branch 200 miles away is turning down requests. Without cross-branch visibility, equipment doesn't move where the demand is.

After-Hours Equipment Movement

Equipment leaving your yard at 2 AM doesn't show up in any report — unless you have geofencing with real-time breach alerts. Most companies discover theft days after it happens.

Fuel Theft You Can't Prove

Anomalous fuel consumption patterns go undetected because telematics data isn't cross-referenced with fuel card transactions. Incus5 flags unusual draws automatically.
“Insights is the next generation of fleet management. It is system-agnostic and allows TFR to contextualize data from all pertinent sources while controlling system usage across different organizational levels.”
Casey Littleton
Connected Assets Manager, Texas First Rentals — 26,000+ assets across 40+ locations

See What the Nationals See

Thirty minutes with your own data. We’ll pull your OEM feeds and DMS into a single view and show you what your customers would see in their portal.

Schedule a Demo